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Digital Marketing Training

Digital Marketing

Best Digital Marketing Training in Chennai

BITA Academy is the Best Digital Marketing Certification Training Institute in Chennai that will help you to learn the digital marketing fundamentals. This will help you to grow a business from the scratch or you can get a high pay job in digital marketing. Call us if you want to know more about Digital Marketing Course in Chennai.

Best Digital Marketing Training in Chennai

Digital Marketing is the use of Internet, Social media and other online channels to market your business. There is a great shift that happens in the way we do business and most of it goes online. Digital Marketing plays a key role for any business now and each enterprise has to go for digital marketing if they have to be successful in their online business. In this Digital Marketing Training, you will learn step by step to market a business online from scratch across all major marketing channels. You dont require any prior coding knowledge to learn digital marketing. Basics of HTML and CSS is enough to learn the Best Digital Marketing Course in Chennai. You will learn how to reach your customers online and grow sales plus revenue. Different Types of Digital Marketing include

  • Search Engine Optimization (SEO)
  • Content Marketing
  • Social Media Marketing
  • Pay Per Click (PPC) 
  • Affiliate Marketing
  • Native Advertising
  • Email Marketing

You will learn to design your search engine marketing strategy once you complete the digital marketing course. It will be useful for owners who run businesses of any industry type. One who owns a website shall increase their website with the help of Digital Marketing. Many of them want to be a freelancer in Digital Marketing as they hand full of money if they become an expert. So Learn Digital Marketing Training in Chennai from BITA Academy and get a high salary as a freelancer.

What is Digital Marketing?

It’s one way to send its promotion messages for an enterprise in different social media platforms and measure its results. In that you can promote your brand and reach customers around the globe. Digital Marketing has many tools and it is different from inbound marketing. It is of low cost when compared to traditional marketing and the success rate of this digital marketing strategy is very high. And it allows you to gather data and it is more precise to reach their customers. It’s great to connect with your customers in real time. An example could be an ad posted in facebook on a product for a sale by an enterprise. Enterprise may get an enquiry from a customer for that post real time once they see it. They might ask for a better price or more details about the product.

Benefits of Digital Marketing and its challenges

Digital Marketing plays a vital role in a company’s growth potential and this is one reason most of the companies has major focus on it. A mix of content marketing and other strategies gives you high response and increases more revenue. Small business shall leverage their business with the help of digital marketing and improve their ROI at minimum cost. We are here to help you with Digital Marketing Certification Training in Chennai. You have the benefit to watch your competitors online and plan better strategies to win business. It is easy to see how your customer responds to your marketing campaigns and fine tune it accordingly. Customer Engagement is intact in Digital Marketing and you will know more about it in our Digital Marketing Certification Course.

Job Openings for Digital Marketing

You can complete the basics of digital marketing and complete google ads certification. And any professional shall approach BITA Academy if they want to learn digital marketing course in vadapalani or digital marketing course in anna nagar. This digital marketing job is stressful for few but many of them enjoy what they do. Average salary for a Digital Marketing professional is around 12-18L per annum. Digital Marketing job is a combination of both technical and non technical stuff. And it has great demand in the IT industry now and you can learn Digital Marketing Training Course Online. Some of the Digital Marketing Job Positions listed below.

  • Copywriter
  • Digital Marketing Manager
  • Analytics Manager
  • PPC Search Manager
  • Social Media Manager
  • Digital Account Manager

BITA Academy – Best Digital Marketing Training Institute in Chennai

  • Once you complete our digital marketing course in chennai, you will gain enough confidence to work as a freelancer.
  • We offer the best digital marketing certification Training for students who want to start their own enterprise.
  • Our trainer teaching skill is excellent and they are very polite when it comes to clearing doubts.
  • We conduct mock tests that will be useful for your digital marketing Interview Preparation. Call us if you want to know more about our digital marketing Certification Training Institute in Chennai. 
  • You will get lifetime support from us even after you complete the digital marketing course.
  • We have a knowledge of the IT market and our digital marketing course content is in line with the latest trend.
  • And anyone who looks for a career in digital marketing shall contact us anytime as we are the best digital marketing Training Center in Chennai.
  • We offer digital marketing Training with placement assistance that helps our students to find a job in the IT field.

Syllabus of Digital Marketing Course in Chennai

PART 1: Basics of Marketing

  • What is Marketing
  • Branding
  • Advertising
  • Promotions
  • Sales
  • What do you know 4 P’s of Marketing?
  • Deep Dive on STP

PART 2: An Overview of Digital Marketing

  • What is Digital Marketing?
  • Different Types of Digital Marketing
  • How is Digital Marketing different from Traditional Marketing?
  • Deep Dive on Traditional Marketing Funnel
  • Brand and Product Visibility
  • What do you know about targeted and non targeted traffic?
  • How to convert traffic into leads?
  • A Brief view on Visitor Engagement
  • Deep Dive on Visitor retention
  • Do you know the ways to decrease bounce rate?

PART 3: How to earn money online?

  • Do you know how websites earn money online?
  • How to create blogs?
  • Google Adsense
  • Deep Dive on Affiliate Marketing
  • How to earn money from youtube?

PART 4: Importance of Website in Digital Marketing

  • A Brief view on web browsers and websites
  • Deep Dive on Domain names and extensions
  • Web Hosting
  • How to purchase the best domain?

PART 5: How to create a website in wordpress?

  • An Overview of WordPress
  • Benefits of WordPress
  • How to install wordpress?
  • Deep Dive on wordpress dashboard
  • How to install and customise themes?
  • How to create categories, pages and hosts?
  • Do you know how to add menus and widgets?
  • How to install plugins?

PART 6: Keyword Analysis

  • What are keywords?
  • Different types of keywords
  • Deep Dive on Keyword ideas generation
  • A Brief view on google keyword planner tool
  • What do you know about the keyword research process?
  • Google Search Operators
  • Deep Dive on Competition Analysis


  • How does the search engine work?
  • What do you know about crawling and indexing?
  • A brief view on page ranking mechanisms
  • Deep Dive on Google Sandbox
  • What do you know about SERP?
  • Google Algorithm Updates
  • How to fix panda, penguin and hummingbird updates?

PART 8: On Page Optimisation

  • Basics on On-page factors
  • How to set a title for the page/post?
  • Description
  • URL
  • Headings
  • How to optimise file name of the image?
  • A Brief view on keywords placement
  • What do you know about keyword ratio and density?
  • Content Quality
  • Deep Dive on Plagiarism checking tools
  • How to create robot.txt?
  • How to create and integrate sitemap?
  • Site Speed Analysis
  • How to optimise image size?
  • Deep Dive on Anchor Link Optimisation
  • Deep Dive on Google Analytics Integration

PART 9: Off-Page Optimisation

  • What do you know about off-page optimization?
  • Link Building
  • Different Types of Link Building Methods (one way, two way and three way)
  • Backlinks
  • Directory Submissions
  • Social bookmarking
  • Local Business Listing
  • How to use classifieds for inbound traffic?
  • How to generate links from QA sites?
  • What do you know about Guest Blogging?
  • Blog Commenting
  • Link Analysis Tools
  • What do you know about Domain Authority
  • Do you know the factors that influence domain authority?
  • How to increase the domain authority?

PART 10: Google Webmaster Tools

  • How to add a website to google search console?
  • How to set geo target location?
  • A Brief View on Search Queries Analysis
  • External Link Reports
  • Crawl Stats and Errors
  • How to fix 404 Errors?

PART 11: Location Based SEO

  • Google Business Listing
  • How to create a knowledge panel for your business?
  • What do you know about map listing optimizations?
  • How to increase business visibility through local SEO?

PART 12: Google Ads

  • How to set up a google adwords account?
  • Deep Dive on adwords dashboard
  • PPC
  • Bidding
  • CTR
  • Quality Score
  • Types of Campaigns
  • How to create a search campaign?
  • How to create a display campaign?

PART 13: Google Analytics

  • A Brief View on google analytics
  • How to set up an analytics account?
  • A Brief view on dashboard
  • Types of Goals
  • How to set up goals?
  • Bounce Rate
  • How to integrate google ads and analytics account?

PART 14: SEO Reports

  • How to use tools to analyse SEO?
  • SEO Audit for your Website
  • How to create SEO reports using this tool?

PART 15: Social Media Marketing

  • Facebook
  • Twitter
  • Linkedin
  • Instagram
  • Youtube
  • Quora
  • Email
  • Mobile/SMS

Digital Marketing Certification and Exams

We Provide certificates for all students after completion of digital marketing Training. Your resume will have an extra value add if you have an digital marketing course completion certificate from us or from any of the reputed digital marketing training institutes in chennai. Call us to know about digital marketing Course fees details in Chennai or digital marketing Exam Certification Centers in Chennai.

Special Features about Digital Marketing

  • Our digital marketing course content is crisp and it covers both basic and advanced features.
  • Our digital marketing Trainer has more than 10 years experience in IT and you will know about it once you take a free demo session.
  • Read our google reviews to find out why BITA Academy is best for digital marketing Certification Training Course in Chennai.
  • You should get the real time hands on training from the Best digital marketing Training Institute in Chennai.
  • If you want to take digital marketing Training in Chennai either in weekdays or over weekends, we can support you.
  • We help our students who has interest to learn digital marketing Certification Training in Chennai Velachery.
  • You can clarify any queries that you have with our trainer anytime and you can call us to know about digital marketing course Syllabus from digital marketing authorized training partner in chennai
  • We conduct mock tests and interviews for our students since we offer digital marketing training in Chennai with placement.

Happy Learning !!!. Wish you all the best for a great career in IT.

Frequently Asked Questions

Yes. We will arrange a back up session for you if you miss any one of the classes. But we request you to be regular for the classes as we have limited training sessions for a course.

Yes, you need to have a laptop to attend our classroom training sessions. We will provide you the software details that are required for the course.

Yes. Our tech team will assist you on the software installation process that is required for the course program and we will guide or offer technical support if in case you face any issues during the course period.

Yes. We have a proper process in place to share with you the materials and codes that we will be used in this course program.

Yes, you can walk in walk in any time to our office for practise sessions. Our support team is always available to support you.

You can call us or walk in to our office to provide you more details on it.

Yes. we Provide certificate after completion of the course that will add more value to your profile for anyone who plans to attend job interviews.

Yes. we offer good discounts for professionals or students who join as batches. Please call us for more details on the current offers that is going on.

Yes, we offer corporate training at the best price ensuring that there is no compromise in the quality. Call us for if you need support there.

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